Brand Launch
Dancing Goat Launches 10-Year Stillman's Sonder at $70
Stillman's Sonder draws on MGP-sourced orphaned barrels curated over a decade, giving on-premise buyers a credentialed,…
Brand Launch 437 stories
Brand Launch
Nobu Expands European F&B Footprint to Portugal's Algarve
Nobu Hospitality's Monte Rei project signals how luxury resort operators are bundling signature F&B, residential, and l…
Brand Launch
Kate Farms Takes Clinical Nutrition Brand Into 6,800 Retail Doors
Kate Farms is scaling its hospital-tested nutrition shakes into mass retail, adding CVS and a new Vanilla SKU as GLP-1 …
Brand Launch
Ball Taps David Chang to Broaden Home Canning's Retail Reach
Ball's limited-edition kit with David Chang bundles mason jars, utensils, and an exclusive Korean pickle recipe—landing…
Brand Launch
Khloud Hits Costco as Retail Door Count Nears 32,000
Khloud's entry into more than 50 California Costco locations with a Costco-exclusive 12oz format underscores how clean-…
Brand Launch
Chef's Table Launches Debut Cookbook Tied to America's 250th
The American Table pairs the Emmy-winning Netflix series with Bon Appétit editor-in-chief Jamila Robinson to document 2…
Brand Launch
Olive Oils From Spain Launches U.S. Brand Push With NYC Activation
Olive Oils From Spain activated nearly 100 chefs, journalists, and influencers at Rockefeller Center to anchor a multi-…
Brand Launch
GORGIE Adds Candy Apple as Retail Share Triples at Natural Grocers
GORGIE's newest SKU signals how nostalgia-driven flavor strategy is accelerating natural-channel velocity for better-fo…
Brand Launch
Inner Wild Launches Functional Line Into Sober-Curious Gap
Volunteer Botanicals' Inner Wild line uses proprietary Rapidose microemulsion technology to deliver adaptogens, mushroo…
Brand Launch
SVEDKA Turns RTD Packaging Into a Brand Launch Activation
SVEDKA Vodka Water is converting its transparent-can RTD format into a five-foot functional cooler fixture, pairing a c…
Brand Launch
P.F. Chang's Builds Dedicated Marcomms Function After $11M Earned Media Year
P.F. Chang's formalized its marketing communications structure following a year that produced more than 200 million vid…
Brand Launch
Mission Craft Cocktails Takes Pickle-Rita Into Major Retail
Mission Craft Cocktails converts a viral April Fools' tease into a fall retail launch at Total Wine & More, Costco, and…