Brand Launch
SOPREME Soursop Eyes Retail Chains After Amazon Launch
SOPREME Soursop, the single-ingredient soursop juice brand sourced from Vietnam's Mekong Delta, is using its Amazon lau…
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Brand Launch
SPAM Brand Lands Official Dog Deal at U.S. Bank Stadium
Hormel Foods secures an official stadium partnership with the Minnesota Vikings, placing the SPAM Dog on the concession…
Brand Launch
Oakwell Beer Spa Lands First Franchise Deal in Las Vegas
Oakwell Beer Spa's Las Vegas franchise signals growing operator appetite for hybrid wellness-and-beverage concepts that…
Brand Launch
Ritz-Carlton SF Opens Bruma, a Fog-Driven Cocktail Concept
Bruma's four-passage menu architecture, tableside liquid nitrogen Martini service, and LTH partnership offer a blueprin…
Brand Launch
Fathers Brewing Takes Organic Lager Into Philadelphia
Fathers Brewing's first out-of-state push pairs distributor infrastructure with rapid-delivery retail and a celebrity i…
Brand Launch
ILA Nutrition Enters Retail With Adaptogen Bar Line on Faire
ILA Nutrition's Chocolate and Peanut bars hit wholesale through Faire after six years of herbalist formulation, positio…
Brand Launch
Knorr x Hot Ones: IP Licensing as a CPG Launch Strategy
Knorr's limited-edition rice and pasta lines, priced at $8.99–$14.99 and sold exclusively on Amazon, show how food manu…
Brand Launch
Unreal Snacks Takes Better-For-You Chocolate to NYFW Runway
Unreal Snacks turns its chocolate wrapper into a limited-edition fashion accessory at Rachel Comey's Spring/Summer '27 …
Brand Launch
TEMPTATIONS Runs Immersive NYC Pop-Up to Drive Brand Visibility
TEMPTATIONS, Mars's #1 cat treat brand, is staging a three-day bodega pop-up in New York City paired with a national di…
Brand Launch
CLEARSTEM Enters 600+ Target Doors in Major Retail Push
CLEARSTEM's Target Beauty Studio placement across 600+ doors — paired with a new president from Unilever — signals how …
Brand Launch
RYZE Lands Target-Exclusive PSL SKU via Functional Mushroom Blend
RYZE Superfoods is pairing its SUPER6™ organic mushroom blend with classic PSL spice notes in a Target-exclusive launch…
Brand Launch
Protein Pints Lands Pops at Target and Kroger in 4,000-Door Push
Protein Pints is pushing its 10g-protein ice cream bars into Target and all Kroger Family of Stores divisions this mont…