Lou Malnati's, the Chicago-based deep-dish pizzeria, is launching a limited-time BBQ Chicken Pizza available at all restaurant locations and for nationwide delivery starting June 18. The new offering is part of a broader summer menu expansion that includes the Chicken BBQ Club Salad and Chocolate Chip Cookie Pizza—both restaurant staples now rolled out to all carryout locations. The move reflects a broader industry trend of established pizza chains testing seasonal offerings and expanding their takeout and delivery footprints to capture off-premise demand. For operators, menu innovation tied to shipping capability and seasonal positioning remains a core growth lever in an increasingly competitive category. **Why It Matters:** Seasonal limited-time offerings drive frequency and media attention. Lou Malnati's bundling its pizza innovation with complementary items (salad, dessert) and nationwide shipping capability signals how regional chains are competing for both local traffic and broader e-commerce revenue during peak summer dining periods.